Hiperdist Revolutionizes Consumer Electronics Landscape with Belkin Partnership in East Africa

Dubai – [20/03/2024] – Hiperdist, a renowned IT distributor in the Middle East and Africa, is excited to unveil its strategic partnership with Belkin, a global leader in cutting-edge consumer electronics.

This partnership empowers Hiperdist to offer Belkin’s comprehensive range, delivering award-winning power, protection, productivity, connectivity, and audio to consumers across the East Africa region. By leveraging Belkin’s superior quality and innovation, Hiperdist aims to empower people in their everyday lives by offering a diverse selection of modern lifestyle products.

Adil Ali, the General Manager of Hiperdist, expressed his enthusiasm about the collaboration, stating, “Partnering with Belkin is a testament in our commitment to offering best-in-class products to our customers. Belkin’s innovative range of consumer electronics perfectly complements our existing portfolio, allowing us to meet the varied needs of our clientele across East Africa.”

Mohammad Adil, Head of Hiperdist’s PC, Components & Lifestyle division, emphasized, “The partnership with Belkin opens up new possibilities for us in the consumer electronics segment. Belkin’s breadth of offerings, coupled with responsive support and reliable warranties, sets a new standard for excellence, making this partnership thrilling for both Hiperdist and our customers.”

Arvind Kannan, Manager of Belkin, expressed his enthusiasm about the partnership, stating, “Partnering with Hiperdist, one of the largest distributors in MEA, is an exciting opportunity for Belkin to expand our reach and make our innovative consumer electronics accessible to a wider audience. We believe that Hiperdist’s extensive experience and strong distribution network will help us better serve customers in the East Africa region, providing them with reliable access to  the Belkin range.”

About Hiperdist

Hiperdist is one of the leading IT distributors serving the Middle East and Africa region since 1980. With over four decades of experience, Hiperdist has emerged as one of the largest distributors in the industry, representing over 40 of the world’s foremost IT vendors. The wide range of offerings provided by Hiperdist serves more than 5,000 IT resellers, system integrators, and enterprises across the region. The diverse portfolio includes computer systems, components, peripherals, and enterprise solutions such as power, cybersecurity, networking, servers, and storage.

Hiperdist offers comprehensive service support to its vendors, encompassing reseller recruitment and training, pre-sales and post-sales support training, multiple routes to market, marketing and channel enablement, as well as supply chain and logistics support. The value-added services offered to resellers include, but are not limited to, credit and financing, expansive supply chain solutions, training and enablement, solutions for business-to-business customers, and unlocking commercial opportunities.

About Belkin

Belkin is a California-based accessories leader delivering award-winning power, protection, productivity, connectivity, and audio products over the last 40 years. Designed and engineered in Southern California and sold in more than 100 countries around the world, Belkin has maintained its steadfast focus on research and development, community, education, sustainability and most importantly, the people it serves. From our humble beginnings in a Southern California garage in 1983, Belkin has become a diverse, global technology company. We remain forever inspired by the planet we live on, and the connection between people and technology.